http://sportbizinsider.com.au/opinion/t ... t-bonanza/Ever since Frank Lowy and John O’Neill signed on the dotted line for the historic television rights deal with Fox Sports in 2006, the overriding strategic aim of FFA has been to position itself for the next deal.
Even the World Cup bid, which of itself was a strategy to fast track the sport into the stratosphere in Australia, had the complementary aim of pushing along the television rights deal. The 2006 deal was for a minimum of $17 million per annum over seven years which, with bonuses, can be as high as $21 million annually.
Well this was what Bucks was going to live or die by. It appears he's done the business!
If he pulls this offer I'll have nothing but praise for the man (on that day!)
