Re: Newcastle
Posted: Mon Oct 10, 2016 4:12 pm
I think the change of their pricing structure has changed that. Tinkler set ticket and membership prices very low. Which is why Newy's memberships have been so good in seasons gone. It would be nice to see other club's try this especially clubs who struggle to get a decent amount of their stadiums used.Don't get me wrong, it's good for such a small city but Newcastle used to get better crowds.
I know this isn't going to be an exact model but look at Brisbane.
Last season they got 5,347 members for this example lets just say they all bought they Orange membership for $265. That means the club made $1,416,955 from memberships.
If they tried to get a better crowd at home games say 40,000. Why not reduce memberships so the same amount of money is being made by the club?
$1,416,955 divide 40,000 members equals $35 season tickets.
Obviously its not as simple as that but why doesn't a club with bugger all people attending reduce their memberships like Newy did if it grows crowds? $265 is a lot of money to sit in a stadium that has 2 empty seats for every used one.